Woohooooo ... Now you have a blog. Be it a personal blog where you ramble on daily happenings in your life (and your friends') or a niche blog where you write about a specific topic ... you now have a blog. What's next?
A blogger is most happy when she knows other people are reading her blog. She blogs for others to read - oh, unless she privatised her blog and keep it for herself. But for the rest of us bloggers, the more people read what we write, the happier we are. We want people to discover our blog and read it. And we want them to keep coming back. We want them to jot down comments ... We want that so much now, don't we? Hahaaaaa ...
Lets focus on tracking our visitors. Get to know them. Find out if indeed people do come and read our blogs. There are 2 main concerns which are:
- how many visitors come to your blog each day
- where they come from
- how long they stay
- what they like to read.
For this purpose, I use Google Analytics. Google Analytics will give us lots of important data concerning our blog and its traffic. The best part is it's free.
Lets install Google Analytics and enjoy all the benefits that come with it. It's very easy and doesn't require any html knowledge at all.
- Go to Google Analytics.
- Sign in using your Google account (or just sign up for a new account). You will come to this page:
- Sign up for Google Analytics.
- Fill in everything required and don't forget to accept the user agreement terms and conditions.
- When you come to a page like this:
- Copy the given code - you need to paste it into your site.
- Login to your Blogger account
- Click on the “Design” tabs
- Click on the“Edit HTML” tabs (Remember to back up your template just in case ...)
- Paste the code immediately before the closing </head> tag.
- Save your template. Lets go back to your Google Analytics page.
- At the bottom of that page, click 'Save and Finish'
- You are now at your Google Analytics dashboard.
- If you see , look to the furthest right and click 'Edit'
- On the next screen, click 'Check Status'
- Finally, you can 'View Report' and see the wonders of Google Analytics (errrr ... maybe you have to wait an hour or two for the tracking to take effect).